Unique liability challenges exist for businesses in relation to the manufacture, sale, and distribution of products, including warranty issues relating to the their performance.

A product recall can devastate a company's brand name and profitability. No matter what its size, industry, location, or reputation, a company can be left in ruins if it does not manage a product recall well. To minimize the costs and mitigate the risks associated with such an incident, companies must proactively assess and manage their product recall risks.