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Webcast: Measuring and Mitigating Reputational Risk

Webcast: Measuring and Mitigating Reputational Risk

Our panel of experts discussed several strategies organizations can employ to protect their reputations, especially following adverse events.

The panel covered:

  • The importance of crisis management, emergency response planning, and business continuity to protect your reputation in times of crisis.
  • Who in your organization should be responsible for reputation risk.
  • How reputation risk can be quantified.
  • Characteristics of world class corporate preparedness programs.
  • Insurance considerations related to reputational risk.

Panelists included:

  • Tracy Knippenberg Gillis, leader, Marsh Risk Consulting’s Reputational Risk and Crisis Management Practice.
  • Nir Kossovsky, CEO, Steel City Re.
  • Richard Smith-Bingham, director, Oliver Wyman Global Risk Center.
  • Brian Elowe, Marsh’s Global Risk Management team.


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